Parker's advisory services helps publishers understand and meet the unfolding challenges and opportunities in the converged media environment by bringing to bear a unique understanding of both the newsroom and the boardroom. Case studies include:
Congressional Quarterly sought to reach a national audience on the web. Parker played a key role in the launch of CQPolitics.com, now a leading source of political and policy news.
Governing Magazine needed a new growth strategy as it entered its next 20 years. Parker provided a blueprint for for expanding the most trusted publication in state and local government.
Stratfor, a leading electronic publisher on international affairs, needed a new B2B strategy and to move into that market. Parker paved the way, recruiting an industry leader as publisher, as well.
Parker provides research, business strategy, product development, and merger and acquisition advice, having advised units of News Corp., CanWest Global Communications, The Business to Business Network, media investors such as Triton Ventures and others.
Inspired art from inspired media in London. Image credit: Kinetica.